Digital pioneer wins national phy...( October 1 2007Anxious celebrities wo...)

October 1, 2007Anxious celebrities worried about how their skin looks on high-definition television can attribute their woes to Texas Instruments (TI) (NYSE: TXN) Larry J. Hornbeck. He invented Digital Micromirror Devices (DMD), the chip technology that constitutes the heart of the products from DLP, a division of TI.

Today these devices are used in a broad range of all-digital displays found in homes, schools, and businessesincluding in HDTVs and digital movie projectors. In recognition of Dr. Hornbecks pioneering work, the American Institute of Physics (AIP) is awarding him the 2007-2008 Prize for Industrial Applications of Physics. He previously won an Emmy from the Academy of Television Arts & Sciences for the same invention.

The Prize for Industrial Applications of Physics is given every two years by AIP and General Motors. Dr. Hornbeck will receive the prize at an awards ceremony and reception beginning at 6:15 p.m. on Wednesday, October 17, 2007 in rooms 6C and 6E of the Seattle Convention Center.

The ceremony is part of the AVS 54th International Symposium & Exhibition, which lasts from October 14-19 in Seattle (http://www2.avs.org/symposium/seattle/welcome.html). This year, the Industrial Physics Forum (http://www.aip.org/ipf)a multifaceted science meeting that presents industrial, academic, and governmental views on significant issues in physics and related fieldsis being held in conjunction with the AVS meeting.

In selecting Dr. Hornbeck, AIP recognized him For his invention and pioneering innovations in both the design and manufacturing of Digital Micromirror Devices (DMDs) integrated into metal-oxide semiconductor (MOS) technology.

DMDs manipulate light digitally. They are basically silicon chips that hold arrays of tiny mirrors on an integrated circuit. Each mirror is much smaller than a human hair a
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