"Cynosure's focus on direct distribution continues to yield positive results," Davin said. "In 2007, we added a total of 20 North American direct sales reps, including a new surgical specialty sales force to market our Smartlipo workstation in North America, bringing our total sales force in North America to 66. As a result, laser product revenue for the quarter from direct distribution rose 64% year-over-year, and contributed 83% of product revenue in the fourth quarter compared with 76% of product revenue in the fourth quarter of 2006. While we plan to continue our sales force expansion in the quarters ahead, we believe the groundwork completed during the past year gives us strong momentum as we begin 2008."
Company Introduces Proprietary New Aesthetic Products at AAD 2008
Cynosure launched a new flagship workstation and two new product
innovations at this month's American Academy of Dermatology 2008 Annual
Meeting in San Antonio:
-- Accolade(TM), Cynosure's sixth flagship product, is a high powered 755
nm, Q-switched Alexandrite laser for the removal of benign pigmented
lesions, including Nevus of Ota and Nevus of Ito, as well as multi-
color tattoos. Accolade's initial target markets include Japan, Korea
and China. Cynosure expects to begin shipping the Accolade early in
the second quarter of 2008.
-- SmartSense(TM) for Smartlipo(TM) is an intelligent handpiece delivery
system for the Smartlipo. SmartSense provides aesthetic surgeons with
more precise laser power to perform laser lipolys
|SOURCE Cynosure, Inc.|
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