Cord Blood America Subsidiary Featured at NASCAR Sprint Cup S... ( SANTA MONICA Calif. and LAS VEGAS...)

Cord Blood America Subsidiary Featured at NASCAR Sprint Cup Series Race

Date:3/4/2008

SANTA MONICA, Calif. and LAS VEGAS, March 4 /PRNewswire-FirstCall/ -- Cord Blood America, Inc. (OTC Bulletin Board: CBAI), the umbilical cord blood stem cell preservation company (http://www.cordblood-america.com ) focused on bringing the life saving potential of stem cells to families nationwide and internationally, today announced its wholly owned subsidiary, RainMakers International, was featured with their logo prominent on car #49 at the Sunday, March 2, NASCAR UAW-Dodge 400 race at Las Vegas Motor Speedway. The race was featured on the FOX network.

"This is one of NASCAR's West Coast premiere races, an event racing fans look forward to all year round and which was sold out for the seventh straight year," said Matthew Schissler, Cord Blood America CEO. "RainMakers recently signed a services agreement with BAM Racing to sell advertising nationwide for the #49 race car, driven by Ken Schrader."

"We are enormously pleased to be selected for this high-profile assignment," said Mr. Schissler. "We're committed to finding sponsors to be involved with BAM Racing and NASCAR(TM) under this unique program."

The advertising being sold is a revolutionary new sponsorship program, over one year in development. The program's use of high-tech programming and patent-pending systems makes possible low-cost season-long space on the car and high-tech turnkey marketing components for those who secure sponsor space.

The marketing components include a promotional video customized for each sponsor; a sponsor promo-pack that includes a royalty free image license; a comprehensive sweepstakes campaign customized for each sponsor; a race website customized for each sponsor; four recorded messages for the advertiser's telephone "on hold" system, and the opportunity to become a primary sponsor for one race in 2008.

BAM Racing's renowned high-tech team developed numerous proprietary patent-p
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SOURCE Cord Blood America, Inc.
Copyright©2008 PR Newswire.
All rights reserved

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Cord Blood America Subsidiary Featured at NASCAR Sprint Cup S...( SANTA MONICA Calif. and LAS VEGAS...)