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Cooler Solutions and Leading Research Hospital to Design Revolutionary Osteoporosis Diagnosis Device
Date:9/24/2007

New medical technology promises increase in accuracy and availability of

bone fracture screening

TORONTO, Sept. 24 /PRNewswire/ -- Today, Cooler Solutions, a product innovation company specializing in health and wellness solutions, announced they are developing components for a new bone testing device which will revolutionize bone fracture risk assessment.

In conjunction with top researchers at Toronto's University Health Network (UHN) Cooler Solutions will design components and implement construction of a new device for measuring bone strength in osteoporosis patients. The mechanical response tissue analyzer (MRTA) will offer a more accurate and cost-effective way to diagnose and prevent osteoporosis. The MRTA is a portable and noninvasive device designed to measure the mechanical properties of bone (bone stiffness and elasticity) and to quantify bone "toughness." This new technology was initially developed by National Aeronautics and Space Administration (NASA) to test the bone strength of astronauts at risk of losing bone mass during space flight.

Osteoporosis is a serious disease characterized by low bone mass and deterioration of bone tissue. It is estimated that 1 in 3 women and 1 in 5 men over the age of 50 have osteoporosis worldwide.

Working together with key stakeholders at UHN, designers and engineers at Cooler Solutions will develop the existing MRTA technology into a user- -friendly, cost-effective and commercially viable product. Cooler will work on improving product performance, accuracy and enhancing the user and operator experience. Through Cooler's ethnographic user-focused research, patient and operator experiences with the device will drive solutions in the final design.

"Cooler Solutions is excited to be working on a technology with the potential to revolutionize the osteoporosis diagnostic area. We are working towards a day when this device can more accurately tell patients how likely they are to break a bone, in the comfort of their doctor's office, at a fraction of the cost of current devices," said Terence Woodside, Partner, Cooler Solutions.

"The device provides information that is not captured by existing tests, such as dual energy x-ray absorptiometry (DEXA) and quantitative ultrasound (QUS)," said Dr. Cheung MD, PhD, FRCPC, Director of the University Health Network Osteoporosis Program, and Associate Professor of Medicine at the University of Toronto. "The MRTA device is being developed for assessment of fracture risk. Essentially, it will measure bone stiffness and bone elasticity, both of which are indicators of bone toughness. If the research goes well, MRTA could be widely available in 5 years."

Cooler Solutions

Cooler Solutions is a product innovation company focused on providing health and wellness solutions. Cooler increases profit and market share for companies through product innovation by offering a unique blend of award-winning design innovation, engineering, research capabilities and business expertise.

For more information, visit http://www.coolersolutionsinc.com.

Cooler Solutions is a registered trademark of COOLER Solutions, Inc. 2007


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