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CeloNova BioSciences Announces World's First Line of Fully Color-Coded Embolic Particles at CIRSE: Embozene(TM) Color-Advanced Microspheres
Date:9/8/2007

ATLANTA, Sept. 8 /PRNewswire/ -- CeloNova BioSciences, Inc. ("CeloNova"), a leading developer of innovative medical devices, today unveiled the world's first fully color-coded line of embolic particles, Embozene(TM) Color-Advanced Microspheres, at the annual meeting of the Cardiovascular and Interventional Radiology Society of Europe (CIRSE) in Athens, Greece.

(Logo: http://www.newscom.com/cgi-bin/prnh/20070908/CLSA008 )

Embolic microspheres are used to treat liver cancer, fibroids, and other hypervascularized tumors. "With the release of Color-Advanced Microspheres, interventional radiologists now have available a highly biocompatible, precisely calibrated embolic particle that offers the unique safety and convenience advantages of being color coded by microsphere size. Nothing else on the embolic market offers such a compelling package of superior clinical performance combined with total ease-of-use for the physician," stated CeloNova President and Chief Executive Officer Thomas A. Gordy.

Ranging in size from 40 microns (approximately the diameter of a human hair) to 900 microns and based on the company's already well-received opaque microspherical product, Embozene(TM) Color-Advanced Microspheres now offer the additional benefit of enhanced visibility and instant, effortless identification of microsphere size by color. This means:

-- Immediate visual confirmation that the microspheres are properly mixed

before injection;

-- Reduced risk of cross-contamination during the procedure;

-- A reduced risk of injecting too many or too few microspheres because

they are clearly visible;

-- No more waste due to uncertainty when a physician is operating with

multiple microsphere sizes.

Gordy continued: "From the beginning, CeloNova has operated on the principle that our products would be designed with class-leading
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SOURCE CeloNova BioSciences, Inc.
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