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Cadient Group Brings Home the Gold and Two Bronze Aster Awards
Date:6/8/2009

sing Campaigns' category for its Symbicort Consumer Campaign for AstraZeneca in Wilmington, Del. Cadient Group developed a successful launch campaign of the Symbicort brand to consumers, generating strong, early awareness of the new inhaled asthma therapy.

  • AstraZeneca-Bronze

Cadient Group was also recognized with a Bronze in the Special Video Production category for its "LOE Documentary = Living on the Edge" also for AstraZeneca. Created as an educational tool to explain bipolar disorder to the AstraZeneca sales force, this video struck a deep emotional chord and received extremely positive feedback.

About Cadient Group

Cadient Group is an interactive marketing network focused on the healthcare industry. Our companies align client needs with relevant innovation to deliver meaningful experiences and measurable results. Across Cadient Group, our strategic insight helps clients better utilize multi-channel marketing to enhance connections with consumer and professional audiences. Cadient Group clients consistently realize the full potential of their brand, franchise, and corporate healthcare communications. With Cadient Group, you'll Experience Results. For more information about Cadient Group, visit www.cadient.com.

    Media Contacts:
    Michael Walsh
    Sr. Director, Marketing Communications
    Cadient Group
    Michael.walsh@cadient.com
    484-351-2860

    Karen Higgins
    A & E Communications, Inc. for Cadient Group
    khiggins@aandecomm.com
    610-831-5723


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SOURCE Cadient Group
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