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Bayer HealthCare Pharmaceuticals Introduces VistaTrak(TM) an Innovative Contrast Media Management System
Date:3/11/2008

First-of-its kind, RFID-enabled system addresses complex issues associated

with the utilization of contrast media

WAYNE, N.J., March 11 /PRNewswire/ -- Bayer HealthCare Pharmaceuticals Inc., a leader in diagnostic imaging, unveiled plans to launch VistaTrak(TM), an innovative contrast media management system that provides radiology departments with a new and powerful management tool to help enhance patient care and safety, optimize inventory management and improve billing accuracy.

VistaTrak is a collaboration between Bayer HealthCare Pharmaceuticals and Mobile Aspects, an industry leader in providing Radio Frequency Identification (RFID)-enabled solutions for healthcare and hospital environments. The companies worked together to optimize Mobile Aspects' proprietary iRIS(TM) platform for the unique needs and requirements of the radiology environment. Bayer is the first company to offer a contrast media management system based on an RFID platform to automate manual processes and capture valuable operational data that currently cannot be found in any one system.

The VistaTrak contrast media management system was previewed at the 2007 Radiological Society of North America (RSNA) 93rd Scientific Assembly and Annual Meeting last November, where it was well-received. The system combines RFID technology of "tagged" bottles of contrast agent with a "smart" cabinet and a specially designed interface to capture, store and manage product utilization data easily and reliably while helping to reduce the risk of human error. It helps radiology departments and administrators by providing radiology-specific solutions for the use of contrast media, such as:

-- Facilitating patient safety by automatically screening data from a

patient's electronic medical record (EMR) for, among other things,

contraindications and prior adverse events

-- Capturing important information stored on the tag, such as NDC
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SOURCE Bayer HealthCare Pharmaceuticals Inc.
Copyright©2008 PR Newswire.
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