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Bayer CropScience Innovation Plus Platform Offers Customizable Tools
Date:2/14/2013

etes his profile, the site customizes to specific needs, such as crop input programs that might fit his or her operation.

The new Innovation Plus platform is an opportunity for growers to access all of these tools from a single entry point. It also is just one example of the Bayer CropScience commitment to helping growers identify unique ideas and develop innovative answers to questions and challenges related to their operations.

“The updated program and new tools are the results of listening to growers and an assessment of the earlier Innovation Plus program. We developed this new platform to empower our customers with real time solutions designed to increase their ROI,” Rodney Schmidt, Bayer CropScience Midwest marketing manager, added. “Innovation Plus is a value-driven experience providing farmers with tools to make real-time business decisions and a personalized window to their farms’ future.”

What's more, every Innovation Plus member can earn cash-equivalent rewards for participating products within the Innovation Plus Program. To enroll, growers register at http://www.InnovationPlusProgram.com. And there is no need for growers to submit paperwork. Proofs of purchase are submitted electronically to Data Dimensions™ by participating retailers.

For additonal information about Innovation Plus, please visit http://www.InnovationPlusProgram.com. To learn more about Bayer CropScience, visit bayercropscience.us or contact your local sales representative for product information.

About Bayer CropScience
Bayer is a global enterprise with core competencies in the fields of health care, agriculture and high-tech materials. Bayer CropScience, the subgroup of Bayer AG responsible for the agricultural business, has annual sales of EUR 7.255 billion (2011) and
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