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Bayer CropScience Discusses Sustainable Innovations in Food Security at Washington, D.C. Summit
Date:11/8/2013

RESEARCH TRIANGLE PARK, N.C. (PRWEB) November 08, 2013

Speaking to an audience of food security advocates, farmers, CEOs, governmental agency leaders, academics and students from universities throughout the United States, David Hollinrake, Vice President for Agricultural Commercial Operations Marketing at Bayer CropScience, discussed Bayer’s vision of a new agricultural revolution at the inaugural “Feeding the Planet” Summit hosted by George Washington University in downtown Washington, D.C. on October 30.

Hollinrake described the steps Bayer is taking to help society prepare to address the challenge of providing food to a growing world population that is expected to be more than 9 billion people by the year 2050.

“We believe research is the key to enabling healthy food for everyone,” said Hollinrake.

He discussed recent advances in modern agriculture and how technology has driven practices described as “precision agriculture.”

The challenge associated with the wealth of data available is how to help farmers translate the data into capabilities to do more on the same amount of land. Hollinrake stressed the importance of moving from “precision agriculture” to what he termed “decision agriculture.”

Bayer’s goal, said Hollinrake, is to find solutions that address this and many other challenges farmers face while conserving resources and ensuring long-term sustainability.

Hollinrake pointed to the increasing problem of '/>"/>

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