THOUSAND OAKS, Calif., Jan. 22 /PRNewswire-FirstCall/ -- In an ongoing effort to raise awareness of the comprehensive continuum of resources available to cancer patients and their caregivers -- from prevention to education, patient care to advocacy and financial support --Amgen's Breakaway from Cancer(TM) initiative has expanded its charitable partners to now include the National Coalition for Cancer Survivorship, Patient Advocate Foundation, Prevent Cancer Foundation and The Wellness Community.
Amgen created Breakaway from Cancer in 2005 as a complementary component to its sponsorship of the Amgen Tour of California, an annual world-class cycling event that takes place in February. Leading up to and during the nine-day, 750-mile 2009 professional cycling event, which begins in Sacramento on Feb. 14 and ends in Escondido on Feb. 22, multiple Breakaway from Cancer activities will take place to recognize, honor and celebrate cancer survivors.
"One person alone does not beat cancer. It takes a team. Amgen's sponsorship of the Amgen Tour of California provides us with an opportunity to support the millions of people affected by cancer," said Stuart A. Arbuckle, vice president and general manager of Oncology Business Unit at Amgen. "Amgen is proud to work with our Breakaway from Cancer nonprofit partners to raise awareness of the vital programs and services they provide that support people fighting cancer."
All Breakaway from Cancer awareness and fundraising programs will benefit the initiative's four 2009 charitable partners, and representatives of these four organizations will travel with the Amgen Tour of California, hosting a Breakaway from Cancer information booth at the Lifestyle Festival held in each of the finish cities along the route. Additionally, the Lance Armstrong Foundation and Stand Up To Cancer will join forces with the Breakaway from Cancer
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