Navigation Links
AACC Debuts Refreshed Brand Identity
Date:8/1/2014

CHICAGO, Aug. 1, 2014 /PRNewswire-USNewswire/ -- AACC, a global scientific and medical professional organization dedicated to better health through laboratory medicine, unveiled an updated brand identity today that reflects the organization's commitment to help laboratory professionals adapt to the changing healthcare environment and continue to do what they do best: provide vital insight to physicians, so patients get the care they need.

"The laboratory professionals that make up AACC's membership play an essential role in saving lives and making people healthier," said AACC CEO Janet B. Kreizman. "With this updated brand identity, we created a visual shorthand to show that AACC promotes new thinking and new skills to help laboratory professionals address the complexity of an evolving healthcare landscape while working to advance patient health."

AACC begins the official launch of its updated identity today, with the opening of the 2014 AACC Annual Meeting & Clinical Lab Expo and the redesign of AACC's magazine, Clinical Laboratory News. AACC's brand update will continue to be rolled out throughout the year.

"AACC works to inspire scientific breakthroughs and provide essential, clinically-relevant content, so laboratory professionals can discover new adaptive solutions that advance patient care and bring better health to all people," said AACC President Steven H. Wong, PhD, DABCC, FACB.  "We have a new look, but our vision remains the same: better health through laboratory medicine."

To view AACC's updated brand identity, visit the organization's website at www.aacc.org.

About the 2014 AACC Annual Meeting & Clinical Lab Expo
AACC's Annual Meeting offers 5 days packed with opportunities to learn about exciting science from July 27–31. Plenary sessions feature expert presentations on how mobile technology and the internet are revolutionizing healthcare, the importance of newborn screening, big data, the biologic basis of obesity, and the latest advances that could lead to a cure for HIV.

At the AACC Clinical Lab Expo, more than 700 exhibitors will fill the show floor of Chicago's convention center, McCormick Place, with displays of the latest diagnostic technology, including but not limited to automation, information systems, point-of-care, and biotech.

About AACC
Dedicated to achieving better health through laboratory medicine, AACC brings together more than 50,000 clinical laboratory professionals, physicians, research scientists, and business leaders from around the world focused on clinical chemistry, molecular diagnostics, mass spectrometry, translational medicine, lab management, and other areas of breaking laboratory science. Since 1948, AACC has worked to advance the common interests of the field, providing programs that advance scientific collaboration, knowledge, expertise, and innovation. For more information, visit www.aacc.org.

Molly Polen
AACC
Director of Communications & PR
(p) 202.420.7612
(c) 703.598.0472
mpolen@aacc.org

Logo - http://photos.prnewswire.com/prnh/20130701/PH41045LOGO


'/>"/>
SOURCE AACC
Copyright©2014 PR Newswire.
All rights reserved

Related biology technology :

1. JCB Laboratories Debuts High Tech Monitoring System That Will Further Enhance Patient Safety, Surpass Compounding Pharmacy Standards
2. Bayer CropScience Debuts Serenade Optimum to Help Growers Control Tough Diseases and Combat Resistance
3. SoundConnect Debuts on Inc. 5000 List of Fastest Growing Companies
4. Leica Microsystems Debuts First 3D Surgical Microscopes with TrueVision® Technology Inside, at AANS Annual Meeting in New Orleans
5. Research Triangle Region Debuts Talent Attraction Campaign at BIO 2012
6. LEED AP Certified ITRA Global / Customized Real Estate Services Introduces New Approach to Its Branding
7. ZenCash Plucks Top Executives from Major DFW Brands
8. Alkemists Laboratories New Name, Brand and Service Offerings
9. DuPont Congratulates David Hula for Breaking Corn Yield World Record with Pioneer® Brand Hybrid P2088YHR in 2013 NCGA Corn Yield Contest
10. Life Science Instrumentation: Brand Performance
11. Deadline Solutions, Inc. Launches Amazon Store with the WVS ® Branded LogTag® Temperature Data Recorder
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:6/23/2016)... /PRNewswire/ - FACIT has announced the creation of ... company, Propellon Therapeutics Inc. ("Propellon" or "the Company"), ... portfolio of first-in-class WDR5 inhibitors for the treatment ... represent an exciting class of therapies, possessing the ... cancer patients. Substantial advances have been achieved with ...
(Date:6/23/2016)... , June, 23, 2016  The Biodesign Challenge (BDC), ... new ways to harness living systems and biotechnology, announced ... (MoMA) in New York City . ... participating students, showcased projects at MoMA,s Celeste Bartos Theater ... Antonelli , MoMA,s senior curator of architecture and design, ...
(Date:6/23/2016)... June 23, 2016 Apellis Pharmaceuticals, Inc. ... clinical trials of its complement C3 inhibitor, APL-2. ... multiple ascending dose studies designed to assess the ... subcutaneous injection in healthy adult volunteers. ... as a single dose (ranging from 45 to ...
(Date:6/23/2016)... Prairie, WI (PRWEB) , ... June 23, 2016 ... ... consultancy focused on quality, regulatory and technical consulting, provides a free webinar ... is presented on July 13, 2016 at 12pm CT at no charge. , ...
Breaking Biology Technology:
(Date:4/26/2016)... LONDON , April 26, 2016 ... a product subsidiary of Infosys (NYSE: ... to integrate the Onegini mobile security platform with ... http://photos.prnewswire.com/prnh/20151104/283829LOGO ) The integration will ... to access and transact across channels. Using this ...
(Date:4/19/2016)... -- The new GEZE SecuLogic access control ... system solution for all door components. It can be ... interface with integration authorization management system, and thus fulfills ... dimensions of the access control and the optimum integration ... considerable freedom of design with regard to the doors. ...
(Date:4/15/2016)... -- Research and Markets has announced the ...  report to their offering.  ,      ... gait biometrics market is expected to grow at ... Gait analysis generates multiple variables such ... compute factors that are not or cannot be ...
Breaking Biology News(10 mins):