Social Media Marketing Agency 451 Marketing Selected To Develop A Social Media Strategy For The Massachusetts Biotechnology Council
Boston, MA (PRWEB) December 31, 2009 -- Social Media Marketing Agency 451 Marketing’s Founding Partner, AJ Gerritson, today announced that the Massachusetts Biotechnology Council’s (MassBio) has selected the Boston-based Social Media Marketing Agency to plan and develop a Social Media Strategy for 2010.
“We are honored to contribute our social media expertise to MassBio’s marketing programs,” said Gerritson. “The organization recognizes that social media channel development and engagement will continue to play a significant role in advancing their communication goals, and we are excited to spearhead these efforts.”
As part of this engagement, Social Media Marketing Agency 451 Marketing will develop a Social Media Strategy that helps MassBio leverage social media to generate more awareness for the organization’s mission, programs and overall goals. In addition, the social media strategy will enable MassBio to disseminate critical information to members through their preferred channels, identify new members for recruitment purposes and reduce overall operational costs through the use of free platforms.
“MassBio serves to convene and connect Massachusetts’ most innovative biotech companies and we are excited to strengthen that network using social media,” said MassBio President &
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