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higi secures over $40 million of funding - expands growth of the largest retail, omni-channel community health and wellness platform in the nation
Date:1/11/2016

CHICAGO, Jan. 11, 2016 /PRNewswire/ -- higi, the leading retail and omni-channel community engagement platform accessible via nearly 10,000 retail locations, web and mobile, today announced it has closed funding of more than $40 million from existing investors.

The funding will be devoted to further innovate higi's health platform – its network of health stations, mobile app and web portal – including expanding services and programs to retail partners and healthcare organizations that support wellness, coordinated care and chronic disease management initiatives.

"higi was founded on a simple but elusive idea: when individuals are empowered with their vital health stats (i.e., blood pressure, BMI, weight, pulse and body composition*) and motivated through challenges and incentives, they make better decisions that lead to improved health outcomes," said Jeff Bennett, CEO of higi. "We are very fortunate to have investors and a board of directors who share higi's belief that small but meaningful steps can create lasting health habits."

The investment comes after higi finished strong in 2015. With the expansion of the retail network, higi users averaged more than one million tests per week. higi's unique user base has grown to more than 30 million people and higi users have collectively tracked activity equivalent of more than 100 million miles. Part of higi's reach is attributable to its free mobile app which syncs with more than 50 partner health and fitness apps.

"higi is a unique company because it understands and delivers on the promise that consumers who are empowered with their real-time biometric data often make better health decisions. I am excited to be working closely with higi and strongly believe it is a company to watch in 2016 and beyond," said William Wrigley, Jr., Chairman of higi.

higi has grown through partnering with more than 40 retail banners across the nation making it the health and wellness platform with the largest retail footprint in the U.S. Through higi's retail partnerships, approximately 75 percent of the U.S. population conveniently live within 5 miles of a higi health station and have 24/7 access via web and mobile app.

Beyond its retail partners, higi also collaborates with healthcare organizations including health plans, hospitals and pharmaceutical companies, who rely on higi to provide them with healthcare consumer data and insights to create more targeted healthcare programs that support their wellness, coordinated care and chronic disease management initiatives.

Today, millions of consumers rely on higi to help them make better health decisions that affect their health and wellbeing.

* Body composition on select higi health stations.

About higi
higi's mission is to get consumers to take small but meaningful steps to create lasting health habits. Its unique, retail, omni-channel community health engagement platform gives consumers the power to collect (and, when they opt-in) share their health and activity data with trusted partners and communities. 

The higi platform includes the nation's largest single network of health stations in the U.S., that millions of consumers access every day.  The platform (including the station, web, and mobile app platform) is both FDA cleared and HIPAA compliant, providing a secure real-time flow of information with multiple screening and tracking modalities, incentives and rewards. This 360-degree, cross-device ecosystem meets consumers where they are (in retail, mobile, home) and enables healthcare stakeholders to better engage with consumers and patients, creating access and actionable insights that motivate and empower individuals in a simple, fun and rewarding ways.  For more information, visit us at higi.com and follow us on Twitter @higi. In addition, prospective partner developers can learn more about higi's API by visiting developer.higi.com.

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