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Wireless sensor startup wins UC San Diego $80K Entrepreneur Challenge
Date:6/7/2010

in San Diego. Wireless heath is starting to become a big thing in San Diego," said Chi.

The Cognionics Team: Young Minds from La Jolla, Calif.

Cognionics is an early stage startup project, whose members include:

Yu Mike Chi: PhD student, Electrical and Computer Engineering Dept, UCSD Jacobs School of Engineering
Yuchen Cao: PhD student, Dept. of Chemistry, UC San Diego
Mehmet Parlak: PhD student, Electrical and Computer Engineering Dept, UCSD Jacobs School of Engineering
Ping Wang: PhD student, Salk Institute
Stephen Chen: PhD Student, The Scripps Research Institute

"Von Liebig has been a great help," said Chi, who took the entrepreneurship for engineers course sequence as a graduate student from the William J. von Liebig Center for Entrepreneurism and Technology Advancement at UC San Diego. "We received a lot of great advice from our von Liebig advisor, Mike Elconin." Cognionics is working with the UCSD technology transfer office on the intellectual property process.

A Lab to Market team from the UC San Diego Rady School of Management also provided crucial support. The Rady School team, all graduating MBAs, included Silvia Mah, Lydia Grypma and Kabir Gambhir, Neal Chen and Ali Esteghlalian.

Cognionics already won the elevator pitch competition and made it to the finals in the executive summary competition, both part of the 2009-2010 UC San Diego Entrepreneurship Competition.

Chi also acknowledged advisory assistance from Qualcomm, Connect and Oregon State University.

While describing how the current technology was developed, Chi said, "We took a look at what was out there, how people were building sensors today, and we realized people were using clunky hacks, and we saw it would be simpler if it were on a single circuitit's about customization."


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Contact: Daniel Kane
dbkane@ucsd.edu
858-534-3262
University of California - San Diego
Source:Eurekalert  

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