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UC Berkeley, UCSF and Stanford join forces to help commercialize university innovations
Date:2/22/2013

Stanford University.

All of NSF's I-Corps nodes will teach the Lean Launchpad framework, a training program developed by Steve Blank that focuses entrepreneurs on developing business models, rather than business plans, and on iterating their models quickly and frequently based on customer feedback. The framework grew out of an earlier customer development course Blank taught at Berkeley-Haas after observing that few business plans ever survived first contact with customers. Blank teaches the Lean Launchpad framework in the Berkeley MBA Program and at Stanford's School of Engineering. At UCSF, where Blank also will begin teaching this fall, this will be the first time the framework will be used in a bioscience setting.

"UCSF was the birthplace of biotechnology, launching some of the lead companies in the field, such as Genentech. As such, this program fits perfectly with our efforts to translate research into new bioscience companies," says Lium, whose office also oversees the Entrepreneurship Center at UCSF. "Our goal is to expand the Lean Launchpad curriculum to address the life sciences, creating a model that biomedical entrepreneurs can use worldwide to build to successful companies."

"Stanford is delighted to join with these two universities and the NSF in fostering entrepreneurship and driving the growth of a national innovation ecosystem," says Stanford Engineering Dean Jim Plummer. "We welcome the opportunity to leverage our history of successful technology transfer to benefit our nation's economy and improve the lives of our citizens."

The Bay Area partner institutions will also build novel pedagogical tools to provide much of their training programs online and track the progress of their startups, which will help to advance best practices for teaching and fostering entrepreneurship in the future. The online trainings will be made available publicly.

"This is one of three new I-Corps nodes that will significant
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Contact: Ute Frey
frey@haas.berkeley.edu
510-642-0342
University of California - Berkeley Haas School of Business
Source:Eurekalert

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