Navigation Links
Trouble in paradise: Does nature worship harm the environment?
Date:9/11/2012

Consumers nurture romantic ideas of nature by engaging in practices that are often harmful to the environment, according to a new study in the Journal of Consumer Research. Could eco-friendly products provide a solution?

"Nature is often considered the ideal place to escape from everyday life. Consumers enjoy romantic escapes from culture in contexts as diverse as surfing, tropical island holidays, and the Burning Man festival. But by viewing nature as simply the opposite of culture, consumers often expedite the destruction of the experiences of nature they desire most," write authors Robin Canniford (University of Melbourne) and Avi Shankar (University of Bath).

Consumers preserve romantic ideas of nature as an escape from urban life and culture by hiding or purging elements of culture and social tensions from their experiences of nature. Paradoxically, these actions can harm the environment and subject the experiences of nature to increasing legal and commercial regulation.

For example, although the Maldives are frequently considered an island paradise, tourists have left behind so much waste that entire islands are being swamped by trash that is polluting the crystal blue sea tourists travel so far to experience. On Australia's Gold Coast, violence against other surfers has become such a common method of alleviating crowded experiences of nature that police have been drafted in to patrol the perfect sandy beaches in order to control the violence. Boat charters and private resorts that limit the number of consumers at certain locations in order to preserve an unspoiled experience of nature have subject these experiences to increased regulation and commercialization.

However, consumers are also aware of the fragility of nature and seek to alleviate potential damage with increasingly ecologically friendly consumer technologies.

"Rather than seeking to merely hide the fact that nature and culture are interdependent, consumers seek to advance practices that leave nature as untouched as possible. Demand for eco-friendly products offers an opportunity for outdoor equipment manufacturers and tourism service providers to help consumers enjoy nature in less damaging ways," the authors conclude.


'/>"/>
Contact: Mary-Ann Twist
JCR@bus.wisc.edu
608-255-5582
University of Chicago Press Journals
Source:Eurekalert

Related biology news :

1. Our coral reefs: In trouble - but tougher than we thought
2. Trouble on the horizon for GM crops?
3. Will a genetic mutation cause trouble? Ask Spliceman
4. Wolf mange part of natures cycle
5. New Nature study illuminates 55 million years of the carbon cycle and climate history
6. Nature as a source of new medicines subject of ICNPR in NYC
7. Force of nature: Defining the mechanical mechanisms in living cells
8. First direct evidence that elemental fluorine occurs in nature
9. NUS launches new book on Singapores rainforests and new free digital nature archive
10. Nature: Molecule changes magnetism and conductance
11. Risks and rewards of quantifying natures ecosystem services
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:6/22/2016)... 2016   Acuant , the leading ... has partnered with RightCrowd ® to ... Management, Self-Service Kiosks and Continuous Workforce Assurance. ... functional enhancements to existing physical access control ... with an automated ID verification and authentication ...
(Date:6/16/2016)... The global Biometric ... USD 1.83 billion by 2024, according to a ... proliferation and increasing demand in commercial buildings, consumer ... the market growth.      (Logo: ... of advanced multimodal techniques for biometric authentication and ...
(Date:6/7/2016)... , June 7, 2016  Syngrafii Inc. ... a business relationship that includes integrating Syngrafii,s patented ... branch project. This collaboration will result in greater ... the credit union, while maintaining existing document workflow ... http://photos.prnewswire.com/prnh/20160606/375871LOGO ...
Breaking Biology News(10 mins):
(Date:6/27/2016)... ... June 27, 2016 , ... Rolf ... join the faculty of the University of North Carolina Kenan-Flagler Business School ... and entrepreneurship at UNC Kenan-Flagler, with a focus on the school’s international efforts, ...
(Date:6/24/2016)... ... ... While the majority of commercial spectrophotometers and fluorometers use the z-dimension of ... higher end machines that use the more unconventional z-dimension of 20mm. Z-dimension ... of the cuvette holder. , FireflySci has developed several Agilent flow cell product ...
(Date:6/23/2016)... , June 23, 2016 /PRNewswire/ - FACIT has ... Ontario biotechnology company, Propellon Therapeutics Inc. ... and commercialization of a portfolio of first-in-class WDR5 ... targets such as WDR5 represent an exciting class ... in precision medicine for cancer patients. Substantial advances ...
(Date:6/23/2016)... 23, 2016  The Biodesign Challenge (BDC), a university ... to harness living systems and biotechnology, announced its winning ... New York City . ... showcased projects at MoMA,s Celeste Bartos Theater during the ... MoMA,s senior curator of architecture and design, and ...
Breaking Biology Technology: