Navigation Links
The Clorox Company's new indoor allergen product reduces common indoor allergens up to 90 percent
Date:9/8/2008

OAKLAND, Calif., September 8, 2008For allergy sufferers, the choice all too frequently has come down to living without pets or curtains or anything that could trigger indoor allergens. Today, The Clorox Company extends its Anywhere® product line with the launch of Clorox® Anywhere® Anti-Allergen Fabric Spray, a new product to help manage indoor allergens* on fabric surfaces in the home.

Clorox® Anywhere® Anti-Allergen Fabric Spray denatures dust mite matter and pet dander by up to 90 percent. While most indoor allergen sprays trap or hide indoor allergens, Clorox® Anywhere® Anti-Allergen Fabric Spray chemically breaks apart or denatures dust mite matter and pet dander allergens by altering the structure of the allergen protein.

"Replacing the carpet with hardwood floors or keeping the pets from the bedroom may not be options for financial or emotional reasons," said Jon Balousek, VP of Marketing. "Clorox® Anywhere® Anti-Allergen Fabric Spray offers families who want to manage exposure to indoor allergens* another option."

Allergic rhinitis affects an estimated 20 to 40 million people in the United States alone, and the incidence is increasing. In fact, about 15 percent of the population is allergic to cats and dogs and 10 percent is allergic to dust mites. Clorox® Anywhere® Anti-Allergen Fabric Spray works to denature allergens produced from these sources as they make themselves at home in fabrics throughout the house.

Keeps Fabrics Safe and Sound

Allergens thrive on fabrics and soft surfaces in the home making them a critical part of indoor allergen control. In fact, there may be more allergens on fabrics and soft surfaces (bedding, carpets, overstuffed furniture, stuffed toys) than in the air since these are the places dust mites thrive. Dust mites have been detected in 81 percent of television rooms and 80 percent of bedrooms.

Clorox® Anywhere® Anti-Allergen Fabric Spray works directly on these fabric surfaces. It has been surface safety tested on 56 varieties of fabrics, and is safe to use as directed on virtually all fabric surfaces** in the home, including:

  • Cushions
  • Upholstered Furniture
  • Curtains
  • Carpets
  • Bedding
  • Pet Bedding
  • Stuffed Animals


'/>"/>

Contact: Lauren Wasserman
lauren.wasserman@ketchum.com
202-835-7269
Ketchum DC
Source:Eurekalert

Related biology news :

1. Increased allergen levels in homes linked to asthma
2. Animal food allergens unmasked
3. Fujitsu PalmSecure(TM) Wins Network Products Guide 2008 Reader Trust Award
4. New master switch found in the brain that regulates appetite and reproduction
5. Ancient mother spawns new insight on reptile reproduction
6. Trends in prescription medication sharing among reproductive-aged women
7. TVA fertilizer technology used worldwide -- but few new products since 1970s
8. MSU biofilms research helps set standards for everyday products
9. September 2008 Biology of Reproduction highlights
10. MSUs discovery of plant protein holds promise for biofuel production
11. New study shows compounds from soy affect brain and reproductive development
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:3/18/2016)... 2016 --> --> ... Manned & Unmanned Vehicles, Physical infrastructure and Perimeter Surveillance & ... the border security market and the continuing migration crisis in ... Europe has led visiongain to publish this unique ... --> defence & security companies in the border ...
(Date:3/15/2016)... , March 15, 2016 Yissum ... , the technology-transfer company of the Hebrew University, announced ... of remote sensing technology of various human biological indicators. ... raising $2.0 million from private investors. ... based on the detection of electromagnetic emissions from sweat ...
(Date:3/11/2016)... 2016 http://www.apimages.com ) - --> ... available at AP Images ( http://www.apimages.com ) - ... to produce the new refugee identity cards. DERMALOG will be unveiling ... in Hanover next week.   --> ... used to produce the new refugee identity cards. DERMALOG will be ...
Breaking Biology News(10 mins):
(Date:4/28/2016)... (PRWEB) , ... April 28, 2016 , ... ... Inc., will hold an open house for regional manufacturers at its Maple Grove, ... from Tsugami, Okuma, Hardinge Group, Chiron and Trumpf. Almost 20 leading suppliers ...
(Date:4/27/2016)... , April 27, 2016 ... (CSE: NSK) (OTCPink: NSKQB) ( Frankfurt ... an ihre Pressemitteilung vom 13. August 2015 die ... ihre Finanzen um zusätzliche 200.000.000 Einheiten auf 400.000.000 ... Dollar zu bringen. Davon wurden 157.900.000 Einheiten mit ...
(Date:4/27/2016)... Winnipeg, Manitoba (PRWEB) , ... April 27, 2016 ... ... commercially released for simultaneous preclinical PET (Positron Emission Tomography) and MRI (Magnetic Resonance ... for better understanding disease and testing novel treatments in small animal subjects. Simultaneous ...
(Date:4/26/2016)... ... April 27, 2016 , ... Cameron Cushman ... as an associate in the firm’s Intellectual Property practice group. , Clients turn ... patent applications. He has an electrical engineering and computer engineering background, and experience ...
Breaking Biology Technology: