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Sonic Innovations Celebrates 10-Year Anniversary
Date:4/20/2008

0 different companies, including Intel.

In 1998, the company developed its first product, the Natura(R) hearing aid. (The name was derived from the fact that so many subjects in the field trials repeatedly said how natural the hearing aid sounded.) Natura(R) was one of the first digital hearing aids in the marketplace.

Westover noted that before the development of digital hearing aids, analog technology did not allow clinicians to maximize benefit for every patient's unique listening needs. In the simplest of terms, digital technology gives clinicians very fine frequency and volume adjustments, and access to tools that can control background noise while amplifying speech.

Since 1998, Sonic Innovations has developed several different digital product lines with a wide variety of features. Sonic Innovations will introduce two new hearing aids, representing a fourth generation of technological advancements, in April at the American Academy of Audiology Conference in Charlotte, N.C.

Sonic Innovations is headquartered in Salt Lake City, Utah, and has nearly 700 employees worldwide. Sonic distributes hearing aids in 25 countries, and has offices in Canada, Australia, Germany, Netherlands, Denmark, United Kingdom, Austria and Switzerland.

About Sonic Innovations

Sonic Innovations, Inc. is the largest, publicly traded U.S.-based hearing aid manufacturer. The company was founded with a mission to commercialize a unique digital signal processing platform for hearing aids. Sonic Innovations hearing aids were among the first of their kind clinically proven to increase speech understanding in noise for the hearing impaired. Sonic Innovations, headquartered in Salt Lake City, is listed on the NASDAQ Global Market System and can be found online at http://www.sonici.com.

This press release may contain "forward-looking statements" as defined under securities laws. Actual results may dif
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SOURCE Sonic Innovations, Inc.
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