Navigation Links
Shopping differences between sexes show evolution at work

ANN ARBOR, Mich.---The last-minute holiday dash is on: Men tend to rush in for their prized item, pay, and leave. Women study the fabrics, color, texture and price.

The hunting and gathering ritual of yesteryear continues today in malls around the world. Understanding the shopping behavior of your partner can help relieve stress at the stores, according to a researcher at the University of Michigan.

Daniel Kruger of the U-M School of Public Health says that gathering edible plants and fungi is traditionally done by women. In modern terms, think of filling a basket by selecting one item at a time, he said. Women in foraging societies return to the same patches that yield previous successful harvests, and usually stay close to home and use landmarks as guides.

Foraging is a daily activity, often social and can include young children if necessary. When gathering, women must be very adept at choosing just the right color, texture, and smell to ensure food safety and quality. They also must time harvests, and know when a certain depleted patch will regenerate and yield good harvest again.

In modern terms, women are much more likely to know when a specific type of item will go on sale, for example, than men. Women also spend much more time choosing the perfect gift.

Men on the other hand, often have a specific item in mind and want to get in, get it, and get out. In ancestral times, it was critical to get meat home as quickly as possible, Kruger said. Taking young children isn't safe in a hunt and would likely hinder progress. Of course these behaviors aren't genetically determined and don't apply to everyone, but there are consistent broad themes, Kruger said.


Contact: Laura Bailey
University of Michigan

Page: 1

Related biology news :

1. Differences in brain development between males and females may hold clues to mental health disorders
2. Racial differences in breast cancer treatment persist despite similar economics
3. Smithsonian researchers find differences between Galapagos and mainland frigatebirds
4. Genetic differences that make some people susceptible to meningitis revealed in major new study
5. JHSPH faculty tackles immune system differences between the sexes
6. CSHL team helps Neandertal Genome Project compare differences between Neandertals and modern humans
7. Species distribution models can exaggerate differences in environmental requirements
8. Crucial differences found among Latino populations facing heart disease risks
9. Researchers discover genetic differences between lethal and treatable forms of leukemia
10. Sex-based prenatal brain differences found
11. Checkered history of mother and daughter cells explains cell cycle differences
Post Your Comments:
(Date:6/22/2016)... -- The American College of Medical Genetics and Genomics was once ... one of the fastest-growing trade shows during the Fastest 50 ... Las Vegas . Winners ... each of the following categories: net square feet of paid ... The 2015 ACMG Annual Meeting was ranked 23 out of ...
(Date:6/16/2016)... 2016 The global ... reach USD 1.83 billion by 2024, according to ... Technological proliferation and increasing demand in commercial buildings, ... drive the market growth.      (Logo: ... development of advanced multimodal techniques for biometric authentication ...
(Date:6/3/2016)... 3, 2016 Das ... Nepal hat ein 44 ... geprägter Kennzeichen, einschließlich Personalisierung, Registrierung und IT-Infrastruktur, ... Produktion und Implementierung von Identitätsmanagementlösungen. Zahlreiche renommierte ... Januar teilgenommen, aber Decatur wurde als konformste ...
Breaking Biology News(10 mins):
(Date:6/24/2016)... , June 24, 2016 Epic ... sensitively detects cancers susceptible to PARP inhibitors by ... tumor cells (CTCs). The new test has already ... therapeutics in multiple cancer types. Over ... DNA damage response pathways, including PARP, ATM, ATR, ...
(Date:6/23/2016)... Wausau, WI (PRWEB) , ... June 23, 2016 ... ... probiotic supplements, is pleased to announce the launch of their brand, UP4™ Probiotics, ... supplements for over 35 years, is proud to add Target to its list ...
(Date:6/23/2016)... , June 23, 2016 Houston Methodist ... the Cy-Fair Sports Association to serve as their ... agreement, Houston Methodist Willowbrook will provide sponsorship support, ... connectivity with association coaches, volunteers, athletes and families. ... the Cy-Fair Sports Association and to bring Houston ...
(Date:6/23/2016)... , June 23, 2016   EpiBiome , ... secured $1 million in debt financing from Silicon Valley ... up automation and to advance its drug development efforts, ... new facility. "SVB has been an incredible ... the services a traditional bank would provide," said Dr. ...
Breaking Biology Technology: