Navigation Links
Shopping differences between sexes show evolution at work
Date:12/21/2010

ANN ARBOR, Mich.---The last-minute holiday dash is on: Men tend to rush in for their prized item, pay, and leave. Women study the fabrics, color, texture and price.

The hunting and gathering ritual of yesteryear continues today in malls around the world. Understanding the shopping behavior of your partner can help relieve stress at the stores, according to a researcher at the University of Michigan.

Daniel Kruger of the U-M School of Public Health says that gathering edible plants and fungi is traditionally done by women. In modern terms, think of filling a basket by selecting one item at a time, he said. Women in foraging societies return to the same patches that yield previous successful harvests, and usually stay close to home and use landmarks as guides.

Foraging is a daily activity, often social and can include young children if necessary. When gathering, women must be very adept at choosing just the right color, texture, and smell to ensure food safety and quality. They also must time harvests, and know when a certain depleted patch will regenerate and yield good harvest again.

In modern terms, women are much more likely to know when a specific type of item will go on sale, for example, than men. Women also spend much more time choosing the perfect gift.

Men on the other hand, often have a specific item in mind and want to get in, get it, and get out. In ancestral times, it was critical to get meat home as quickly as possible, Kruger said. Taking young children isn't safe in a hunt and would likely hinder progress. Of course these behaviors aren't genetically determined and don't apply to everyone, but there are consistent broad themes, Kruger said.


'/>"/>

Contact: Laura Bailey
baileylm@umich.edu
734-764-1552
University of Michigan
Source:Eurekalert

Page: 1

Related biology news :

1. Differences in brain development between males and females may hold clues to mental health disorders
2. Racial differences in breast cancer treatment persist despite similar economics
3. Smithsonian researchers find differences between Galapagos and mainland frigatebirds
4. Genetic differences that make some people susceptible to meningitis revealed in major new study
5. JHSPH faculty tackles immune system differences between the sexes
6. CSHL team helps Neandertal Genome Project compare differences between Neandertals and modern humans
7. Species distribution models can exaggerate differences in environmental requirements
8. Crucial differences found among Latino populations facing heart disease risks
9. Researchers discover genetic differences between lethal and treatable forms of leukemia
10. Sex-based prenatal brain differences found
11. Checkered history of mother and daughter cells explains cell cycle differences
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:4/11/2017)... PALM BEACH GARDENS, Fla. , April 11, ... biometric identity management and secure authentication solutions, today ... million contract by Intelligence Advanced Research Projects Activity ... technologies for IARPA,s Thor program. "Innovation ... the onset and IARPA,s Thor program will allow ...
(Date:4/11/2017)... -- NXT-ID, Inc. (NASDAQ:   NXTD ) ("NXT-ID" ... of independent Directors Mr. Robin D. Richards and ... furthering the company,s corporate governance and expertise. ... Gino Pereira , Chief Executive Officer ... guidance and benefiting from their considerable expertise as we move ...
(Date:4/5/2017)... , April 5, 2017 Today HYPR ... that the server component of the HYPR platform is ... providing the end-to-end security architecture that empowers biometric authentication ... HYPR has already secured over 15 million users across ... manufacturers of connected home product suites and physical access ...
Breaking Biology News(10 mins):
(Date:4/25/2017)... ... April 25, 2017 , ... ... Metrology Partners.     , Covalent’s Analytical Services unit provides high-quality data to ... measured within 24 hours of receipt. There are no price premiums, and customers ...
(Date:4/24/2017)... (PRWEB) , ... April 24, 2017 , ... ... from thermal denaturation in a cellular milieu; however, the broad application of this ... of simple platforms with sensitive quantitative readouts. Cell-based thermal stabilization assays are valuable ...
(Date:4/21/2017)... DENVER, COLORADO (PRWEB) , ... April 21, 2017 ... ... Manufacturing. Awards recognized outstanding manufactures in 10 categories with over 30 nominees and ... Women in Manufacturing presented the new award and the event was hosted by ...
(Date:4/21/2017)... ... April 21, 2017 , ... The University of ... round funding to three startups through the UConn Innovation Fund. The $1.5 million ... startups affiliated with UConn. , The UConn Innovation Fund provides investments of up ...
Breaking Biology Technology: