Las Vegas, Nov. 15, 2013 As science continues to support the role of protein in building and maintaining lean muscle, maintaining weight and aging healthy, consumers are embracing the important role of protein in the diet. But not all proteins are created equal and it turns out that protein quality really does matter.
The latest on the topic of protein quality will be presented today at SupplySide West, the leading destination for the exploration, discovery, innovation and market strategy that fuels the healthier marketplace. Nutrition and exercise physiology expert Chris Mohr, PhD, RD, will share emerging research on the role of dairy proteins, specifically whey protein, in the diet with suppliers and buyers that drive the dietary supplement, food, and beverage marketplace. The educational session, sponsored by US Dairy Export Council Global Marketing, titled "Protein Quality: It Matters," will highlight the advantages of whey protein over other protein types in terms of functionality, flavor and nutrition as food and beverage formulators consider ways to incorporate this important nutrient into novel products.
"While the recommended daily intake of protein averages about 50 grams/day for an adult (0.8g/kg body weight), this is the minimum amount needed to avoid a deficiency. To optimize the benefits of protein I recommend that adults take in about 90 gram/day and more active adults should get approximately 120 g/day." explained Dr. Mohr. "In addition to quantity, it's important for people to consider the quality of their protein source, as it varies."
One recommended method to assess the quality of different proteins is the Digestible Indispensable Amino Acid Score (DIAAS)1. DIAAS is a relatively new protein quality scoring method that corrects for limitations inherent to the current protein quality calculation method and demonstrates the higher bioavailability and quality of dairy proteins, including whey protein, wh
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