Navigation Links
Priming scientists for successful media interviews
Date:2/13/2008

WASHINGTON, DCEvolution, climate change, stem cell researchScientists are frequently called upon to provide expert information on hot button issues that pervade the daily news headlines, yet most find themselves woefully unprepared for the bright lights of the television studio or leading questions from a newspaper journalist. A new publication from the American Institute of Biological Sciences (AIBS), "Communicating Science: A Primer for Working with the Media," by Holly Menninger and Robert Gropp, will prepare scientists for successful and effective media interviews.

Recognizing that many scientists are reluctant to engage in media outreach, the Primer outlines compelling reasons for scientists to interact with the media and describes key differences between journalism and science that may not be apparent to practicing scientists. Step-by-step, Menninger and Gropp walk scientists through the entire interview processfrom appropriate questions to ask when a reporter calls to practical advice for looking and sounding ones best on-air or on-camera.

The information and advice in the Primer is presented in eight easy-to-read chapters that provide vital information for scientists new to media outreach, as well as a quick refresher for seasoned expertsan ideal text for a graduate course on science communication or a professional development course for students and faculty. The Primers authors speak from their own experiences as PhD scientists in the biological sciences with years of experience in media outreach.

The concise, user-friendly volume has several unique features that set it apart from other media guides for scientists. The Primer includes first-person interviews with nearly a dozen scientists who have successfully navigated print, radio, and television interviews. The scientistsincluding the Island Snake Lady, Kristin Stanford, recently featured on the Discovery Channel show, "Dirty Jobs"share advice and experiences on a number
'/>"/>

Contact: Holly Menninger
hmenninger@aibs.org
202-628-1500 x229
American Institute of Biological Sciences
Source:Eurekalert

Page: 1 2

Related biology news :

1. Scientists expand understanding of how river carbon impacts the Arctic Ocean
2. Fishermen and UCSB scientists explore ways to improve management of California spiny lobsters
3. Scientists rebuild ancient proteins to reveal primordial Earths temperature
4. Rice scientists make breakthrough in single-molecule sensing
5. Carnegie Mellon scientists develop fluorescent proteins for live cell imaging, biosensor design
6. Scientists obtain core samples from subsea fault system off Japan
7. Scientists discover new species of giant elephant-shrew
8. Scientists outline novel approach to ecosystem management
9. Scientists achieve major genetics breakthrough
10. In nature -- and maybe the corner office -- scientists find that generalists can thrive
11. Using DNA, scientists hunt for the roots of the modern potato
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:2/10/2015)... WALTHAM, Mass., Feb. 10, 2015  Alere Inc. ... announced its financial results for the quarter ended ... Executive Officer and President of Alere said, "We ... refocussing Alere as the global leader in rapid ... closing the Alere Health divestiture in early January ...
(Date:2/5/2015)... OXFORD, Conn. , Jan. 26, 2015 NXT-ID, ... or the "Company"), a biometric authentication company focused on ... a new corporate website ( http://www.nxt-id.com/ ) as part ... Wocket™ smart wallet. The Company launched its new consumer ... Gino Pereira , CEO of NXT-ID said, "Our ...
(Date:2/5/2015)... 2015  It is gratifying to see that the ... genomic science as a means to better understand human ... I was honored to participate in today,s White House ... Since the 1980s my teams have ... first sequenced genome of a free living organism, the ...
Breaking Biology News(10 mins):Alere Inc. Announces Fourth Quarter 2014 Results 2Alere Inc. Announces Fourth Quarter 2014 Results 3Alere Inc. Announces Fourth Quarter 2014 Results 4Alere Inc. Announces Fourth Quarter 2014 Results 5Alere Inc. Announces Fourth Quarter 2014 Results 6Alere Inc. Announces Fourth Quarter 2014 Results 7Alere Inc. Announces Fourth Quarter 2014 Results 8Alere Inc. Announces Fourth Quarter 2014 Results 9Alere Inc. Announces Fourth Quarter 2014 Results 10Alere Inc. Announces Fourth Quarter 2014 Results 11Alere Inc. Announces Fourth Quarter 2014 Results 12Alere Inc. Announces Fourth Quarter 2014 Results 13Alere Inc. Announces Fourth Quarter 2014 Results 14Alere Inc. Announces Fourth Quarter 2014 Results 15Alere Inc. Announces Fourth Quarter 2014 Results 16Alere Inc. Announces Fourth Quarter 2014 Results 17Alere Inc. Announces Fourth Quarter 2014 Results 18Alere Inc. Announces Fourth Quarter 2014 Results 19Alere Inc. Announces Fourth Quarter 2014 Results 20Alere Inc. Announces Fourth Quarter 2014 Results 21Alere Inc. Announces Fourth Quarter 2014 Results 22Alere Inc. Announces Fourth Quarter 2014 Results 23Alere Inc. Announces Fourth Quarter 2014 Results 24Alere Inc. Announces Fourth Quarter 2014 Results 25Alere Inc. Announces Fourth Quarter 2014 Results 26Alere Inc. Announces Fourth Quarter 2014 Results 27Alere Inc. Announces Fourth Quarter 2014 Results 28Alere Inc. Announces Fourth Quarter 2014 Results 29Alere Inc. Announces Fourth Quarter 2014 Results 30Alere Inc. Announces Fourth Quarter 2014 Results 31Alere Inc. Announces Fourth Quarter 2014 Results 32Alere Inc. Announces Fourth Quarter 2014 Results 33Alere Inc. Announces Fourth Quarter 2014 Results 34Alere Inc. Announces Fourth Quarter 2014 Results 35Alere Inc. Announces Fourth Quarter 2014 Results 36
... FASEB MARC (Minority Access to Research Careers) Program has ... 98th Annual Meeting of The American Association of Immunologists ... May 13-17, 2011. These awards are meant to ... scientists into the mainstream of the basic science community ...
... to climate warming in alpine regions is putting pressure on ... study recently released in Climatic Change Letters . ... the University of Montana, U.S. Fish and Wildlife Service and ... good early warning indicators of climate warming in mountain ecosystems. ...
... Ennova Direct, Inc. (DBA ION Technologies) announced today that ... that is focused on Retractable USB Flash Drive Devices, ... and Wireless Bluetooth™) and Wireless Bluetooth Earbud Headsets. In ... US patents (US 6,979,210, US 7,040,425, US 7,090,515, US ...
Cached Biology News:MARC travel awards announced for Immunology 2011 2MARC travel awards announced for Immunology 2011 3Ennova Direct Announces the Sale of its Consumer Electronics/Computer Peripheral Patent Portfolio 2
(Date:3/3/2015)... HubCast® Inc. ( http://www.hubcast.com ), the ... expansion of its Global Print Supply Chain with next-day ... world’s largest cities across 75 countries globally. The ... providing global enterprises ease, speed, reach, quality, cost savings ... order to real-world delivery at postal address around the ...
(Date:3/3/2015)... FRANCISCO , March 3, 2015 Kindred Biosciences, ... on saving and improving the lives of pets, announced today ... financial results on March 12, 2015 after the market close. ... Eastern Time that day. Interested parties may ... US, or (484) 756-4262 internationally, and using conference ID 98449349.  ...
(Date:3/3/2015)... , Mar. 03, 2015 Research and Markets ... of Jain PharmaBiotech,s new report "RNAi - Technologies, ... Because of its ability to silence any ... adopted as the research tool to discriminate gene function. ... can be designed to target every gene in the ...
(Date:3/3/2015)... ROCKVILLE, Md. , March 3, 2015  Synthetic Biologics, ... serious infections and diseases, with a focus on protecting the ... Officer, is scheduled to present at the 27th Annual ROTH ... Laguna Niguel in Dana ... on Tuesday, March 10, 2015 at 1:00 p.m. (Pacific Time). ...
Breaking Biology Technology:HubCast Expands Global Print Supply Chain: Launches New Product Suite 2HubCast Expands Global Print Supply Chain: Launches New Product Suite 3HubCast Expands Global Print Supply Chain: Launches New Product Suite 4Global RNAi Market Report 2015 - Technologies, Markets and Companies 2014-2024 2Global RNAi Market Report 2015 - Technologies, Markets and Companies 2014-2024 3Synthetic Biologics to Present at the 27th Annual ROTH Conference 2
... Nov. 20 ,Exelixis, Inc. (Nasdaq: EXEL ) ... with Taconic Farms, Inc. (Hudson, NY) pursuant to ... subsidiary Artemis Pharmaceuticals GmbH,for approximately $20 million, subject ... the research, development and commercialization of,genetically engineered mouse ...
... 20 Sports and,nutritional product manufacturer, Natural Nutrition ... today that it has,launched an international marketing campaign ... Cream. Made from a combination of,botanical and organic ... internet and television. Natural Nutrition,s BLUE LIGHTNING(TM) ...
... Technology, ... Services to Provista, ... first awarded supplier of medical transcription technology and services,by Provista, ... agreement, Spheris will provide Provista customers with,a full range of ...
Cached Biology Technology:Exelixis Sells 80% Stake in Artemis to Taconic 2Exelixis Sells 80% Stake in Artemis to Taconic 3Exelixis Sells 80% Stake in Artemis to Taconic 4Natural Nutrition Launches International Marketing Campaign for New All Natural Analgesic: BLUE LIGHTNING(TM) Fast Pain Relief 2Provista Awards Agreement to Spheris 2
Assay Diluent 500 mls...
Quinolinate phosphoribosyltransferase...
ICC Diluent Buffer 250 ml...
This antibody is specific for human J-chain as defined by ELISA assay using purified human immunoglobulin fragments as solid phase target antigen....
Biology Products: