Navigation Links
Laying money on the line leads to healthier food choices over time
Date:1/6/2014

People are more likely to choose healthy options at the grocery store if they use the risk of losing their monthly healthy food discount as a motivational tool, according to new research published in Psychological Science, a journal of the Association for Psychological Science.

The research adds to a body of work aimed at understanding which factors are most effective for increasing healthy behaviors, a growing concern for many different groups, from health insurance companies to public health agencies, according to researchers Janet Schwartz and Daniel Mochon of Tulane University.

The power of a financial incentive can motivate people to do a lot of things, but constantly doling out increasing amounts of money to keep incentives going over the long term might quickly sap institutional coffers or prove ineffective.

"We tried to think of an incentive design that would give people better self-control but wouldn't involve increasing incentive amounts," Schwartz and Mochon explain.

"People can be quite sophisticated or self-aware of their self-control problems," the researchers note. "In light of this, they may welcome opportunities that help resist temptation even at the risk of some penalty."

Schwartz, Mochon, and colleagues hypothesized that shoppers who agreed to put their grocery discount on the line would be more likely to make healthier choices at the grocery store.

The researchers conducted a randomized controlled experiment with over 6,500 households enrolled in the Discovery Health Vitality Rewards program in South Africa, including some households that were given an opportunity to voluntarily precommit to a goal of increasing their healthy food purchases by 5 percentage points over their historical average for each of the six months in the study. So, a household whose grocery purchases were composed of 25% healthy foods, on average, would be asked to increase the healthy foods quotient to 30%.
'/>"/>

Contact: Anna Mikulak
amikulak@psychologicalscience.org
202-293-9300
Association for Psychological Science
Source:Eurekalert

Page: 1 2 3

Related biology news :

1. Scientists offer recommendations for delaying resistance to Bt corn in western corn rootworm
2. Playing video games can boost brain power
3. Predatory beetles eavesdrop on ants chemical conversations to find best egg-laying sites
4. Corn pest decline may save farmers money
5. ImageWare Systems Provides Next Generation Cloud Identity Management and Authentication Services to Global Payouts MoneyTracTM Consolidated Payment Gateway
6. ValidSoft and Spindle to Demo New Mobile Commerce Ecosystem at Money2020
7. Bees, fruits and money
8. Digicel Launches Worlds First Biometric Identification System For International Money Transfers
9. Obtaining key nutrients from canned foods can save consumers money
10. A wrong molecular turn leads down the path to Type 2 diabetes
11. Greek economic crisis leads to air pollution crisis
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:11/21/2014)... -- Earlier this year Donald Spector , Chairman of ... the most prolific inventors in the world, got a ... to third party agencies. Spector envisioned this technology even ... earliest known patents in this area. Now major technology ... care, elder care and hospital applications. This technology has ...
(Date:11/21/2014)... , Nov. 20, 2014 C-Labs LLC, ... the Internet of Things (IoT), today announced the appointment ... chief operating officer. Previously a strategic advisor to the ... and operations. Mr. Traynor is based out of the ... He reports to Chris Muench , Chief Executive ...
(Date:11/18/2014)... 2014  The Secure Identity & Biometrics Association ... announce the formation of The Airport Entry and ... Identity and Biometric Entry and Exit Solutions Framework ... support from BORDERPOL, the international non-profit organization that ... expertise regarding border security, traveler and migration systems. ...
Breaking Biology News(10 mins):Patented Biosensor Wearable Technology Provides a More Civilized Method of Quarantine 2Patented Biosensor Wearable Technology Provides a More Civilized Method of Quarantine 3Patented Biosensor Wearable Technology Provides a More Civilized Method of Quarantine 4C-Labs Names Former Microsoft and Bsquare Executive as Chief Operating Officer 2Identity Management, Document Authentication and Biometric Companies Form "The Airport Entry and Exit Working Group", Releasing the Framework to Help Guide the Department of Homeland Security and Congress Towards Solutions 2Identity Management, Document Authentication and Biometric Companies Form "The Airport Entry and Exit Working Group", Releasing the Framework to Help Guide the Department of Homeland Security and Congress Towards Solutions 3
... be expensive, time-consuming for clinicians, and tedious for children, who ... number of blood draws. A new calculation eliminates many of ... be performed in a clinical setting to offer an accurate ... formula, developed from a study that will appear in the ...
... Solution Matches More Than 10 Million ... Neurotechnology, a provider of high-precision ... MegaMatcher Accelerator, a packaged hardware and ... (1:N) biometric fingerprint and face matching ...
... summit on engineering solutions to major challenges facing ... from Duke University. Topics to be addressed include ... and education and learning. The streaming event ... The summit is in response to the Grand ...
Cached Biology News:Updated formula measures kidney function more accurately 2Updated formula measures kidney function more accurately 3New MegaMatcher Accelerator Boosts Speed for High-Volume Biometric Identification and Database Duplicate Searching 2New MegaMatcher Accelerator Boosts Speed for High-Volume Biometric Identification and Database Duplicate Searching 3Live webcasting of global engineering summit 2
(Date:12/17/2014)... -- Vermillion, Inc. (NASDAQ: VRML ), a bio-analytic ... next step in its expanded strategy to rebuild the ... naming of current Chief Operating Officer, Valerie Palmieri ... Chairman of the Board and CEO James LaFrance ... are effective January 1, 2015. "Jim and ...
(Date:12/17/2014)... , Dec. 17, 2014 Tigercat ... Phase 2 study evaluating the investigational oral NK-1 ... patients with severe, chronic itch who are unresponsive ... care, including topical steroids and antihistamines. ... in Visual Analog Scale (VAS) itch score from ...
(Date:12/15/2014)... NEW YORK & PETACH TIKVAH, ... Therapeutics Inc. (NASDAQ: BCLI ), a leading ... announced today that wholly-owned subsidiary Brainstorm Cell Therapeutics Ltd. ... Israel,s Office of the Chief ... has been in receipt of grant support from the ...
(Date:12/15/2014)... , Dec. 15, 2014  Origin Agritech Limited (NASDAQ ... a technology-focused supplier of crop seeds in China ... for its fiscal year 2014 ended September 30, 2014, before ... The Company will host a teleconference on January 8, 2015, ... time to discuss the results. To participate in ...
Breaking Biology Technology:Vermillion Names Valerie Palmieri CEO; James LaFrance to continue as Chairman of Board 2Vermillion Names Valerie Palmieri CEO; James LaFrance to continue as Chairman of Board 3Vermillion Names Valerie Palmieri CEO; James LaFrance to continue as Chairman of Board 4Velocity Pharmaceutical Development, LLC and Tigercat Pharma, Inc. Announce Phase 2 Results for VPD-737 in Patients With Chronic Pruritus 2Velocity Pharmaceutical Development, LLC and Tigercat Pharma, Inc. Announce Phase 2 Results for VPD-737 in Patients With Chronic Pruritus 3Velocity Pharmaceutical Development, LLC and Tigercat Pharma, Inc. Announce Phase 2 Results for VPD-737 in Patients With Chronic Pruritus 4BrainStorm Receives $1,100,000 for its 8th Annual Non-Dilutive Grant from Israel's Chief Scientist Office 2BrainStorm Receives $1,100,000 for its 8th Annual Non-Dilutive Grant from Israel's Chief Scientist Office 3Origin Agritech Limited to Announce Fiscal 2014 Annual Financial Results on January 8th, 2015 2Origin Agritech Limited to Announce Fiscal 2014 Annual Financial Results on January 8th, 2015 3
... gone and we are enjoying the last throes of a late ... at a 35th high school class reunion in my hometown of ... live out a longtime fantasy at this reunion (no, its not ... my senior year (1969-1970), we had this phenomenal rock and blues ...
... kid on the business block, and as such we have to ... of this new environment, but also the customs and slang of ... we are by taking the new ways to ridiculous heights. Imagine ... and baseball caps pointing anywhere but forward. One of the joys, ...
... Wis. -- Research scientist Seth Dobrin, Ph.D., has been ... Mammalian Genotyping Service of the Marshfield Clinic Research Foundation. , ... research to problems of mental health and development of new ... on discoveries he made earlier in his career as well ...
Cached Biology Technology:Midwest large cap life science group strengthening in the third quarter 2Midwest large cap life science group strengthening in the third quarter 3Fresh perspective could give you the winning look 2Fresh perspective could give you the winning look 3
... Viruses The National Collection of ... characterised, authenticated human pathogenic viruses ... NCPV is able to supply ... derived from them, to the ...
... 5 Fluorescein 6-Fam, Hex, ... 3 Fluorescein Tamra Black Hole ... 6-Fam, Hex, Tet Tamra, Joe ... Health Research Institute, New York Double labelled ...
... The flexible and easy to ... to control all members of ... It features a clear and ... assay setup, user-friendly and highly ...
... Recombinant Enterokinase (rEK) is a highly purified ... enterokinase, a serine protease which recognizes the ... (AspAspAspAspLys?) and has similar enzymatic activity (1). ... and purified to yield the highest activity ...
Biology Products: