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Is cherry juice a new 'sports drink?'
Date:5/28/2009

is natural anti-inflammation power of cherry juice could have far-reaching benefits for the millions of active Americans currently taking over-the-counter pain medications to reduce muscle pain and beyond. A growing body of research suggests cherries could affect inflammation related to heart disease, arthritis and may even help maintain muscle strength for those suffering from fibromyalgia (a common, chronic widespread pain disorder), according to a second study presented by the same researchers at the ACSM conference.

It's Easy to Enjoy "America's Super Fruit"

Cherries are not only good for you, but they're also a homegrown "Super Fruit." According to recent data, more than 9 out of 10 Americans want to know where their food comes from, nearly 80 percent say they're purchasing "locally produced" products, and the majority are defining "local" as made in America.

This homegrown advantage, coupled with potential health benefits for athletes, make cherries "America's Super Fruit." Tart cherries come in dried, frozen and juice forms so they're readily available to enjoy all year long.


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Contact: Caitlin Solway
csolway@webershandwick.com
312-988-2086
Weber Shandwick Worldwide
Source:Eurekalert

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