Navigation Links
Innerscope Research Adds to Its Advisory Board Two Pioneers in the Measurement and Application of Emotional Engagement
Date:6/23/2009

MIT professor Sandy Pentland, former Advertising Research Foundation Chief Research Officer Dr. Joseph Plummer Provide Key Insights

BOSTON, June 23 /PRNewswire/ -- Innerscope Research(R), a revolutionary biometric media research firm, announced today that it has added two new members to its Advisory Board who will continue to position the company as the industry leader in the measurement and application of Emotional Engagement.

The additions of Dr. Joseph Plummer, former Advertising Research Foundation Chief Research Officer, and MIT professor Sandy Pentland provide Innerscope with academic and business insight from the leading authority in market research and a pioneer in the innovation and implementation of measuring non-verbal emotions, respectively.

"Cutting-edge technologies, measurement, validation and the application of Emotional Engagement are at the core of Innerscope Research, so we're thrilled to add this unparalleled experience and expertise to our team," said Dr. Carl Marci, CEO and cofounder of Innerscope Research. "Joe and Sandy will help us establish a deeper understanding of the field and its applications in order to provide clients with quick, accessible and easy-to-understand insights into consumer behavior."

Dr. Plummer is currently an adjunct professor at Columbia Business School. He has over two decades of experience in advertising and was the Director of Research & Insight Development for McCann Erickson WorldGroup, where he was the top knowledge officer with regard to insight development methods and strategic research.

Pentland directs the Human Dynamics Lab and oversees the Next Billion Network at the MIT Media Lab. Among the most-cited computer scientists and technologists in the world, Pentland is the author of Honest Signals: How They Shape Our Wor
'/>"/>

SOURCE Innerscope Research
Copyright©2009 PR Newswire.
All rights reserved

Page: 1 2

Related biology news :

1. Innerscope Research(R) Receives Three Great Minds Innovation Awards from the Advertising Research Foundation
2. Innerscope Research(R) Receives Three Great Minds Innovation Awards from the Advertising Research Foundation
3. Innerscope Research(R) Appoints Digital Leader, Andre Marquis, as Senior Vice President of Sales and Marketing
4. Innerscope Research(R) Uses Same-Day Results From Biometric Study to Identify Key Themes, Styles Behind Effective, Engaging Speaker Presentations
5. Innerscope Research(R) Appoints Digital Leader, Andre Marquis, as Senior Vice President of Sales and Marketing
6. Impact Factor names Cell top research journal
7. Researchers to reveal agings origins on global stage
8. UTSA wins San Antonio Area Foundation grant to further chlamydia research
9. Prostate Cancer Translational Research in Europe meeting: Search for biomarkers continues
10. Researchers observe single protein dimers wavering between two symmetrically opposed structures
11. Research explores interactions between nanomaterials, biological systems
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:7/27/2014)... Barts Cancer Institute have found that targeting a molecule ... effective, according to research published in Nature ... of Queen Mary University of London, have found that ... body to repair itself after chemotherapy or radiotherapy, which ... removed FAK from blood vessels that grew in melanoma ...
(Date:7/25/2014)... burn scars on this false-color image from the Terra satellite ... year,s rash of wildfires in Eastern Russia. The burn ... green background. The wildfires have broken across the remote ... in this false-color image from the MODIS instrument, it ... fires that continue. Two recent image features noted below show ...
(Date:7/25/2014)... Birla, associate professor of biomedical engineering at the ... on tissue engineering and artificial organ development., "Introduction ... comprehensive guide to entering into the field of ... professor of biomedical engineering at UH, served as ... that while there are other published books on ...
Breaking Biology News(10 mins):New drug target can break down cancer's barrier against treatment 2University of Houston researcher publishes textbook on tissue engineering 2
... Americans are exposed to hundreds, if not thousands, of ... development and function of the brain, immune system, reproductive ... no public health law requires product testing of most ... That must change, UC Riverside professor Carl Cranor argues ...
... Rockville, Md., January 24, 2011 In collaboration ... and the Indian Pharmacopoeia Commission (IPC) will host the ... 17 and 18, 2011 in Hyderabad, India. The event ... bringing USP closer to its Indian counterpart in the ...
... The American Society for Microbiology (ASM) will host ... 6-9, 2011 at the Omni Shoreham Hotel in ... to bring together individuals who are carrying out research ... makers shaping the future biodefense research agenda, recognizing that ...
Cached Biology News:Legally poisoned 2Quality standards for biological, chemical drugs and public health are focus of India meeting 2
(Date:7/25/2014)... July 25, 2014 Research and ... "Global Metabolomics Market 2014-2018" report to their ... Metabolomics or Metabonomics is the scientific ... become a new experimental technique that is being ... sciences. Metabolites are small molecules that are present ...
(Date:7/25/2014)... 2014  Galmed Pharmaceuticals Ltd. (Nasdaq: GLMD ... development and commercialization of a once-daily, oral therapy for ... announced financial results for the period ended June 30, ... , Reported cash and cash equivalents totaling $37.4 million ... 31, 2013.  , Reported a net loss of ...
(Date:7/24/2014)... A novel combination of microscopy and data processing has ... National Laboratory an unprecedented look at the surface of ... properties. , The research team led by ORNL,s ... a perovskite manganite, a complex material that exhibits dramatic ... surface behavior could benefit researchers who are interested in ...
(Date:7/24/2014)... on sophisticated equipment, trained personnel, and detection dogs ... terrorist attacks. A revolutionary new electronic chip with ... job much easier. , The groundbreaking nanotechnology-inspired sensor, ... University ,s School of Chemistry and Center for ... company Tracense, picks up the scent of explosives ...
Breaking Biology Technology:Global Metabolomics Market 2014-2018: Key Vendors are Agilent, Bio-Rad, Bruker, Human Metabolome and Metabolon 2Galmed Pharmaceuticals Reports First Half 2014 Financial Results 2Galmed Pharmaceuticals Reports First Half 2014 Financial Results 3Galmed Pharmaceuticals Reports First Half 2014 Financial Results 4Galmed Pharmaceuticals Reports First Half 2014 Financial Results 5Galmed Pharmaceuticals Reports First Half 2014 Financial Results 6ORNL study reveals new characteristics of complex oxide surfaces 2Nano-sized chip 'sniffs out' explosives far better than trained dogs 2
... This week I spent time with a leading producer of ... The mission find out what aspects of the shopping ... sales representatives make a difference to how much the customer ... experience. , ,Customers were invited to the companys facilities ...
... and Chemicon International, Inc. announced today ... and apply Madison-based Promegas DNA-directed, RNA interference (ddRNAi) ... division of Serologicals Corporation, will have the right ... ddRNAi-based products and reagents for life science research. ...
... focused on the effects of outsourcing technology and offshore ... issue. Whatever the product, there is an effort to ... of this are hurting many aspects of Americans industrial ... making, whether you manufacture low- to high-tech products, maintain ...
Cached Biology Technology:Really Listening to Customers...AND Employees 2Really Listening to Customers...AND Employees 3Offshore outsourcing affects American workers 2Offshore outsourcing affects American workers 3
... polyclonal to BRF2 Immunogen Synthetic peptide: ... of Human BRF2. Reactivity / Specificity ... species. Background Information BRF2 is one ... III transcription factor complex required for transcription of ...
... Antibody - Red, 20X ... antibody at 20X concentration for use ... assays. Quality Assurance ... FarRed fluorescence polarization assays. ...
Kinase Buffer can be used to assay protein kinase activity...
Goat polyclonal to SPFH2 ( Abpromise for all tested applications). Antigen: Synthetic peptide: EDEPLETATKEN, corresponding to C terminal amino acids 328-339 of Human SPFH2 Entrez Gene ID: 11...
Biology Products: