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GN Netcom Introduces Innovative Noise Blackout Technology

Jabra BT530 First Product to Feature Noise Blackout(TM)

NASHUA, N.H., Aug. 13 /PRNewswire/ -- GN Netcom, the world leader in innovative headset solutions, today unveiled an innovative new generation of noise cancellation technology. Noise Blackout(TM) reduces ambient sound without compromising voice quality, providing the perfect balance between noise elimination and the delivery of a natural sounding voice. The Jabra BT530, shipping to retail outlets nationwide today, is the first product to feature Noise Blackout technology.

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Developed by GN Netcom engineers, Noise Blackout(TM) applies a directional principle to noise cancellation, reducing only surrounding noise and not distorting the users' voice. The technology uses dual microphones to capture sound, intelligently filtering background noise only. Other noise cancellation headsets cancel noise by cutting away audio frequency and reducing sound quality. Used together with advanced DSP technology and Audio Shock Protection that monitors incoming audio volume, sound is balanced to filter out background noise, leaving both sides of the call with a natural sounding voice quality.

"Our Noise Blackout technology is a completely new and proprietary technology that not only allows crystal clear sound but eliminates the 'tinny' sound that many noise cancellation headsets are plagued with," said Anne Rasmussen, Vice President, Mobile Division, GN Netcom. "The first of many products in the Jabra line to feature this technology, the BT530 also features A2DP for streaming music and Multiuse(R) functionality."

Dual microphones increase the amount of captured sound data, enabling the device to more intelligently filter the background noise. The DSP technology then uses the microphones to determine the direction of the sound or noise based on the sound delay between the two microphones, making it possible to filter out unwanted noise. The DSP also uses the dual microphone system to significantly reduce stationary noise. To eliminate the "tinny" effect, sound emanating from the mouth is enhanced and transmitted while all other sound is classified as noise and is filtered out.

The Jabra BT530 features auto-pairing technology for ease of use. Its multiuse capability allows the headset to connect to a mobile phone, desk phone and PC softphone at the same time, making it an ideal accessory for both in and out of the office. Weighting in at only .35 ounces, the BT530 is one of the smallest noise cancellation headsets on the market, making it comfortable for all day use. Enhancing the comfort is a removable ear hook and a selection of eight Jabra Eargels(TM) which enable the headset to fit in your ear. The BT530 features an understated style with an attractive mesh detail (symbolizing a microphone) that runs along its sophisticated curved form.

Key specifications of the Jabra BT530 include:

-- Noise Blackout(TM) technology

-- Dual microphone

-- High Performance with Bluetooth 2.0, including Enhanced Data Rate (EDR)

and eSCO

-- Auto-pairing

-- Multipoint technology

-- A2DP & DSP technology

-- Acoustic Shock Protection

-- Up to 5.5 hours of talk time

-- 250 hours standby time

-- 33 foot range

-- 8 ear gels and one ear hook provided for added comfort

-- .35 ounces in weight

-- Micro USB Charger Connection

The Jabra BT530 will be available at retail stores nationwide starting in September for an approximate retail price of $99.99.

About GN Netcom

Through its Jabra brand, GN Netcom is a world leader in innovative headset solutions. With sales offices around the world, GN Netcom develops, manufactures and markets a broad range of wireless headsets for mobile users and both wireless and corded headsets for contact centre and office-based users. GN Netcom's business activities also include its original equipment manufacturing (OEM) business. GN Netcom has been helping people communicate since 1869 and is a listed company on OMX Nordic Exchange.

For further information, please visit

(C) 2008 GN Netcom A/S. All rights reserved. Jabra (R) is a registered trademark of GN Netcom A/S. All other trademarks included herein are the property of their respective owners.

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