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Consumer not ready for tailor-made nutrition
Date:11/4/2008

umers, Ronteltap made an analysis of conclusions from other scientific work in this area. She concludes that much needs to be done before people are able to and want to start using products that match their genetic profile. Besides limitations in the marketing of personalised products, she also sees a clear gulf between the wishes of the consumer and the expectations of experts with respect to the feasibility of consumers' wishes.


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Contact: A.R. (Amber) Ronteltap
Amber.Ronteltap@wur.nl
31-317-484-432
Netherlands Organization for Scientific Research
Source:Eurekalert

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