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Can changes in nutrition labeling help consumers make better food choices?
Date:1/22/2013

Amy M. Lando, MPP, and Serena C. Lo, PhD, of the Food and Drug Administration's, Center for Food Safety and Applied Nutrition, College Park, MD, conducted an online study with more than 9,000 participants to measure consumers' accuracy in using modified versions of the Nutrition Facts label and to assess their perceptions of how useful, trustworthy, and helpful the label was.

Says Ms. Lando, "FDA commissioned this experimental study to look at whether different ways of presenting the serving size and nutrition information on the Nutrition Facts label might help consumers. In particular we were interested in studying products that have two servings per container but that are customarily consumed in a single eating occasion."

Study participants evaluated nine modified Nutrition Facts labels and the current label format for four fictitious products (two frozen meals and two grab-and-go bags of chips). The labels were classified into three groups. The first group of labels used a single-column format to display information for products with two servings per container; the second group used versions of a dual-column format to display information for products with two servings per container; and the third group used single-column formats that listed the contents of the product as a single, large serving.

The study team also tested whether changes in formatting, such as enlarging the font size for the declaration of "Calories," removing the information on the number of calories from fat, or changing the wording for the serving size declaration, would be helpful to consumers in determining the calories and other nutrient information for a single serving and for the entire package.

Study investigators determined that participants could more accurately assess the number of calories or amount of fat or other nutrients per serving and in the entire package when a single, large serving per container format or a dual-column format was used.
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Contact: Eileen Leahy
andjrnlmedia@elsevier.com
732-238-3628
Elsevier Health Sciences
Source:Eurekalert

Page: 1 2 3 4

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