"Tom Bowman's clear articulation of complex scientific and political processes, will help aquarium interpreters tackle this important topic with our visitors," says Cynthia Vernon, vice president of education, guest and research programs at Monterey Bay Aquarium.
Dr. Somerville described the IPCC's reports as "ore to be mined" for critical information. Bowman says that his new format is a step forward in that process, as it clarifies scientific information that had previously been inaccessible to the public. "Scientific writing and graphic conventions are poorly suited for communicating with non-scientists." says Bowman. Bowman authored a paper for the International Journal of Sustainability Communication "A Turning Point in Climate Change Communication Priorities," which urges communicators and science educators to focus on specific information about climate risks that surveys indicate the public does not know. Helping the public understand climate change in terms of managing risks is, perhaps, the climate communication community's most urgent priority.
|Contact: Tom Bowman|
Bowman Global Change